Ladbrokes profits up highly on 'bookie friendly' results

Ladbrokes has reported a ₤ 25.2 m revenue for the very first 6 months of the year with last year's ₤ 51.4 m loss.

The bookmaker states this promotion code strong, external efficiency remains in part due to "sporting gods" being on its side.
bet9ja.com
It mentions a run of "bookmaker friendly" outcomes, like that of the European Championship, where England and Northern Ireland exited early.
bet9ja.com
Ladbrokes, which prepares to merge with competing Coral, says a run of "customer friendly" results will follow.

It states it remains in talks with possible purchasers for around 400 shops it has to cost the merger to go through.
bit.ly
The results show that customers are reacting positively to the yohaig code company's brand-new technique "at a time when the yohaig code sporting gods have generally been on our side and we've taken pleasure in some useful bookmaker friendly outcomes", said chief executive, Jim Mullen.
bet9ja.com
"History would highly determine that such a run of lead to our favour would see consumer staking suffer, but encouragingly these numbers securely buck that trend and combine strong staking and a great margin."
bet9ja.com
"However, 130 years of experience in sports wagering has shown us that we will withstand a run of client friendly outcomes and margins will normalise," he added.
bet9ja.com
Biggest bookie
bet9ja.com
Ladbrokes, the UK's second-biggest bookie, announced its organized ₤ 2.3 bm merger with Gala Coral, the third-biggest, in July last year.
bet9ja.com
The bet9ja's welcome offer will make it the yohaig code largest bookie in the country, but last month the Competition and Markets Authority, external said it had actually identified 642 regional locations where the merger would hit competition.
bit.ly
It stated the two companies must sell in between 350 and 400 look for the merger to be cleared.
bet9ja.com
In its results declaration, Ladbrokes said it was "engaging" with potential purchasers and remained enthusiastic that a competitive procedure could be completed by the end of September. It would then want to start "substantial" restructuring of the companies before the end of the year.

Ladbrokes' shares were up 5% in early morning trading.